Make your work easier with the new SODOO 19.0 features! 🚀
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Social Media Marketing Enterprise
Manage all your social media accounts from within SODOO with the social module. Create content, schedule posts, follow comments and analyse performance metrics.
What You Will Learn in This Section
- Connecting social media accounts
- Creating and scheduling content
- Tracking and managing engagement
- Social media analytics
Overview
Manage all your social media accounts from within SODOO with the social module. Create content, schedule posts, follow comments and analyse performance metrics.
Multiple Platforms
Facebook, Instagram, LinkedIn, Twitter from one place.
Content Calendar
Plan and schedule posts in advance.
Engagement Centre
Manage comments and messages from one place.
Analytics Dashboard
Performance metrics per platform.
Supported Platforms
Facebook
Instagram
Twitter/X
LinkedIn
YouTube
TikTok
Connecting an Account
- Marketing → Social Media → Accounts → New
- Choose the platform (Facebook, Instagram, etc.)
- Click the "Link Account" button
- Log in on the platform's authorisation page
- Approve SODOO's access permissions
- Complete the page/account selection
Info
An Instagram Business account must be linked to a Facebook page. Personal Instagram accounts are not supported.
Creating Content
Example Post
S
SODOO Türkiye
Today 14:30
245
18
32
Steps to Create a Post
- Marketing → Social Media → Posts → New
- Choose the target accounts (more than one can be chosen)
- Write the message content
- Add media (image, video)
- Add a URL for the link preview
- Post immediately or schedule
Platform-Specific Content
- Facebook: Long text, link preview, carousel
- Instagram: Visual-focused, hashtag-heavy, stories
- Twitter: Short and punchy, 280-character limit
- LinkedIn: Professional tone, article sharing
Content Calendar
January 2026
Mon
Tue
Wed
Thu
Fri
Sat
Sun
1
2
3
4
5
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13
14
Scheduling Tips
- Facebook: Weekdays 13:00-16:00
- Instagram: Tuesday–Friday 11:00-13:00
- Twitter: Weekdays 09:00-10:00
- LinkedIn: Tuesday–Thursday 10:00-12:00
Engagement Management
Manage incoming comments and messages from one place:
Engagement Centre Features
- Unified inbox: Messages from all platforms
- Replying to comments: Quick reply templates
- Mention tracking: See who mentions your brand
- Sentiment analysis: Tell positive and negative comments apart
- Team assignment: Assign comments to team members
Crisis Management
- Spot negative comments quickly
- Use prepared reply templates
- Escalate critical situations to a manager
- Hide/delete comments (if necessary)
Analytics and Reporting
Performance Metrics
45.2K
Total Reach
3.8%
Engagement Rate
+1,240
New Followers
85
Number of Posts
Tracked Metrics
- Reach: The number of unique people who saw your post
- Impressions: The number of times your post was displayed
- Engagement: Total likes, comments and shares
- Clicks: Link and profile clicks
- Follower change: Followers gained/lost
- Top posts: Performance ranking
Competitor Analysis
Benchmark by following competitor accounts:
- Competitors' posting frequency
- Their best-performing content
- Follower growth rate comparison
- Engagement rate comparison
Social Media Tips
- Build a consistent posting schedule
- Prepare content tailored for each platform
- Visual content usually performs better
- Reply to comments quickly (within 24 hours)
- Find the best posting time with A/B testing